SAMMANSTRÅLA

Client
IKEA

Recognitions
The One Show/Young Ones, ADC, Advertising: Integrated, Shortlist

Assembling furniture without dismantling relationships

When you leave IKEA, you're not just bringing home furniture, you're bringing home fights too. Leaning into their vision to make life easier, we created a new version of their assembly instructions to help bring people together when they need it most.